世界酒店网

                                                                                                                                                                                                                                                                                                                                                                                                                                             In the short four years from the foundation on June 2002 to the listing on Oct 2006 the Home Inns has explored blue sea of the traditional hotel industry with a surprising pace and became the pacemaker of the national economic hotels. The development of Home Inns has been through three stages including the first exploring phase, the second fast enlarge phase and the third listing prepare phase while completed the procession of bringing up to the growing up and maturing . The speed wining strategy, the expansion of the chain stores and the low cost operation can be called the management example of the industry, which are all of the experiences of Home Inns for the hospitality industry.

从2002年6月创建到2006年10月上市，短短四年时间，如家快捷酒店集团以惊人的发展速度开创了传统酒店行业的一片蓝海，成为我国经济型酒店的领跑者。如家酒店品牌的发展从前期探索阶段、快速扩张阶段和筹备上市阶段，完成了一个经济型酒店品牌从引入到成长、成熟的辉煌历程。其制定的速度制胜、连锁扩张、低成本运作三种策略堪称行业的管理典范。在市场瞬息万变的竞争竞争条件下，机会稍纵即逝，谁能抢占商机，是至关重要的环节。连锁化的经营发展可以形成规模效应和范围经济，从而提高企业的竞争优势。对于经济型酒店而言，努力降低生产成本是经济型酒店盈利的基本前提。这些都是如家为行业总结的经验。