世界酒店联盟创办成立九年来，在国际间搭建了一个权威的行业集团服务平台，无论是在知名度、影响力和资源整合等方面都极具代表性。为了适应新形势，积极响应中国中央政府大力倡导发展文化产业的指示精神，由世界酒店联盟（WHA）牵头，并和上海泛旅文化传播有限公司、泛旅（北京）国际文化传播有限公司、泛旅（北京）国际酒店投资管理有限公司、上海泛旅投资有限公司、世界酒店设计中心等单位共同发起组建“泛旅文化集团”，该集团将致力于旅游文化产业投资合作，特色文化酒店连锁投资经营，酒店旅游文化咨询与传播合作，酒店业会展投资经营，以及文化旅游地产开发等业务，该集团总部设在中国北京。
 

Be optimistic to culture and tourism industry- WHA sponsored to set up "Pan-Tourism Culture Group"

During the 9 years from its establishment to date，World Hotel Association set up an authoritative industry group service platform internationally, extremely representative in reputation, influence and resource blending and so on aspects. In order to adapt to the new trend and positively respond to the instruction spirit of developing culture industry vigorously advocated by China's central government, World Hotel Association (WHA) along with Shanghai Pan-Tourism Culture Communication Co.,Ltd. and Pan-Tourism International (Beijing) Cultural Communication Co., Ltd., Shanghai Pan-Tourism Investment Co., Ltd., World Hotel Design Center and so on units jointly sponsored to set up "Pan-Tourism Culture Group", which will be committed to tourism culture industry investing cooperation, special culture hotel chain investing operation, hotel tourism culture consultation and communication cooperation, hospitality exhibition investment management as well as culture tourism  real estate development and so on business; the group center is located in Beijing, China.