世界酒店联盟•世界酒店领袖中国会
World Hotel Association & WHA China Leaders Club
2008年是中国改革开放三十周年，经过30年的努力和奋斗，中国与世界经济的融合越来越紧密了。
2008 marks the 30th anniversary of the adoption of China’s reform and opening-up policy. After 3o years’ efforts and striving, China’s integration into the world economy has been increasingly close.
当今世界，政治经济格局的多元化导致了各种产业经济和民族文化发展更加繁荣昌盛，尤其是旅游酒店业。在这种繁荣和进步的大形式下，世界酒店业界需要一个更好的竞合和共赢格局，在中国促进和创设“世界酒店联盟”(WHA)和世界酒店领袖中国会是符合整个世界酒店业发展大趋势所需要的。
Nowadays, the Political and economic diversification has resulted in the boom and prosperity of different kinds of industry and national culture, especially in the hotel industry in the world. Under the flouring and improving circumstances, the hotel industry both in China and the world requires better patterns for competition and win-win. Therefore, the establishment and promoting of WHA and WHA China Leaders Club is meeting the trend of times.
旅游业是世界第一大产业，酒店业是旅游业的主要组成部分，其发展历史悠久，到目前为止，美、英、德等国家是世界酒店产业发展最具代表性的国家。中国及亚洲一些国家和地区后来居上。尤其是中国，在改革开放之后，旅游酒店业发生了惊人的巨变，到目前为止，整个国家拥有20多万家酒店及宾馆，星级酒店达14000多家。
Tourism is the world’s largest industry, of which hotel industry is an important component. So far, America, England, Germany and some other countries are the best representatives of highly-developed hotel industry in the world. China and other Asian countries or areas are making progress to try to catch up-in particular, China. After the reform and opening-up, amazing changes have taken place in the hotel industry in China. So far, there are more than 200,000 hotels and over 14,000 star-hotels in China.
中国加入WTO之后，成为世界的“工厂”和“大市场”，到2008年世界已有41个国家的67个著名酒店集团品牌进驻中国。中国目前已有60多家酒店管理集团，在全球酒店集团300强排名中，中国内地已有6家入围，其中锦江国际酒店集团进入20强排名第17位，中国同世界酒店业的发展与交流日益密切。
China has become the factory and market of the world after its entry into WTO. Up to 2008, 67 well-known hotels of 41 countries have expanded into China. There are now more than 60 hotel management companies in China six of which have ranked among the top 300 international hotel. JinJiang international hotel has entered the list of the top 20 ranking the seventeenth. China is strengthening the development and exchange with the world hotel industry day by day.
中国酒店业未来发展前景十分广阔，到2015年，中国将新增酒店、宾馆、约20万家，星级酒店约1万家，五星级酒店超过500家。未来3至5年内，中国酒店业投资将达到3400亿元。酒店集团之间的竞争更加激烈，“软实力”竞争更加突出，酒店业之间的收购、兼并、重组进一步加速，尤其是跨地区、跨国界的收购、兼并和重组。新时期，中国酒店业和世界酒店业的个性化投资与经营色彩越来越明显，人文及环保意识越来越浓厚，新材料、新技术、新设备的应用越来越普遍。
The hotel industry in China has a vast potential for future development. By 2015, China will have increased the number of hotels by 200,000, star-hotels by 10,000 and five-star-hotels by 500. In the future three to five years, the investment will reach 340 billion. The competition between hotels will be even fiercer, among which the soft power will be much more prominent. Corporate restructuring, merger &acquisition of hotel industry will further accelerate, especially the international and trans-area ones. At new times, the individual investment and management of China and world hotel industry will be much more obvious. Meanwhile, the awareness of the protecting humanities and environment is stronger. The application of new technology, new material or new equipment is becoming increasingly commonplace.
酒店业是世界经济发展的窗口行业，也是世界各国政治经济文化发展的一个缩影，在一个和平的世界里，我们有必要运用一个良好的联盟机制去丰富和推动世界酒店业的交流与互动，尤其是宣传推广方面，我们要做大量行之有效的工作，特别是要依靠联盟成员和领袖中国会会员的帮助和支持下办好《世界酒店》杂志，使《世界酒店》杂志成为中国最具权威的行业资讯媒体。
Hotel industry is the various service trade of world economic development, and the same time the epitome of every country’s political, economic and cultural development in the world. In a world of peace, it is necessary for us to take adoption of a good union mechanism to enrich and promote the communication and interaction of world’s hotel industry. Above all, we should do more effective work in advertising and promoting and rely on the help and support of members of the union and the member of WHA China Leaders Club to make World Hotel a good magazine, and turn World Hotel magazine most authoritative business consultative media in China.
为了更好地推进中国酒店业健康快速的发展，促进世界酒店业的交流与繁荣，根据目前中国与国际酒店业发展的需求，尤其是在“世界酒店联盟”体系中，突出地体现“中国元素”和“中国概念”，利用中国改革开放、政治清明、经济繁荣的良好局面进一步影响世界各国酒店业在一个良性轨道上更好发展。2008年，我们在中国投资成立“世界酒店联盟”和“世界酒店领袖中国会”等机构，并在本年度3月31日在上海召开两机构的筹备会议，共同讨论了《联盟章程》，明确两机构的发展方向和工作战略，选定了主要负责人和成立了两机构常设工作的秘书处。
In order to improve the healthy and rapid development of China’s hotel industry and promote the communication and prosperity of world hotel industry, Chinese element and Chinese concept should be emphasized based on the demand of the development of Chinese and international hotel industry. China’s reform and opening-up policy together with the political probity and economic flourishing should be taken advantage of to influence the better growth of hotel industry all over the world. In 2008, we invested and established the World Hotel Association and WHA China Leaders Club and other institutions and we are going to hold a meeting for the preparation of the two institutions in 3.31 in Shanghai. We had a discussion on the bylaws of the organization and made clear the development direction and strategy of the two institutions. We also elected principal heads and set up the permanent establishment of secretariat of the institutions.
“世界酒店联盟”体系的成立在未来几年内首先考虑利用联盟会刊《世界酒店》杂志进一步推进中国酒店业的发展，并配合中国政府做好中国酒店业同国际酒店业的共同进步的工作。充分利用联盟会员对联盟的高度认同，按照《联盟章程》做好各项有益社会和行业发展的活动和工作。
The set-up of World Hotel Association will first take into consideration to make use of the world hotel magazine to push forward the development of China’s hotel industry in the near future. It will also coordinate with the Chinese government to make China hotel industry achieve progress with international hotel industry. Full use will be made to do every work for the benefit of the development of the society and industry by the high identification of members of the union according to the Bylaws.
世界酒店联盟未来3年的发展方向是：以中国为圆心，在充分地弘扬中国和世界各国民族优秀酒店文化的前提下，大力推进世界酒店事业的发展与繁荣。2008年，在成立“世界酒店联盟”的基础上，同时成立世界酒店领袖中国会、世界酒店品牌研究中心、世界酒店发展基金会等，以“世界酒店联盟”体系为运营体，以“世界酒店联盟”为核心，充分利用中国与世界经济发展互动的良好背景，在传媒资讯、酒店联盟、品牌研究、教育培训、以及基金建立等工作方面全面完成各项工作布局。未来两三年内，“世界酒店联盟”体系将发展成“中国酒店行业最具个性特点的传媒、资讯、文化产业集团”，并以此概念融合更多的优秀人士进行行业文化资讯的共享，真正使联盟成为一个为中国和世界酒店提供资讯和文化服务的共体。
The union’s advancement in the future three years will be-China & will be the center of improve the development and prosperity of international hotel industry in background of fully highlight the national culture of China and all over the world. In 2008, in the foundation of the set-up of WHA, WHA China Leaders Club, World Hotel Brand Research Center, World Hotel Development Foundation will be established as well. The WHA system will be operation system and WHA will be the center. Full use will be made according to the good background of the development and interaction of China and world economy. The overall work arrangement of media, hotel union, research of the brand and of education and training will be accomplished. In the future two or three years, WHA system will be most extraordinary media, consult and culture industry group in China’s hotel industry, and concept of this will be combined to take more talented persons into the sharing of the information of the industry culture. The association will be a real one for the consultative and cultural service for China and the world.
2008年，《世界酒店》杂志以联盟会刊形式向全世界正面宣传优秀企业文化和业内精英形象，并在此基础上及时准确的向世界传递最优质的资讯和文化成果。
In 2008, the World hotel magazine will publicize positively the excellent enterprise culture and the images of alma in the industry to world in the form of WHA Brochures, and based on that, the magazine will transmit accurately the best result of information and culture to the world in time.
2008年，正式成立世界酒店联盟、世界酒店领袖中国会两机构，全面对中国和国际酒店业发展进行良好推动，更好地弘扬中华民族酒店文化，有力地推进“中国单体酒店联盟合作新模式”和“世界个性化酒店联盟概念”，在此同时，完成“中国酒店业最具个性特点的传媒、资讯、文化产业集团”雏形。
In 2008, the official set-up of WHA and WHA China Leaders Club will fully improve Chinese and world’s hotel industry and glorify Chinese national hotel culture, and the new mode of the cooperation among China’s separated-operating hotels” and “WHA’s new concept of individuality will be enhanced. At the same time, the rudiment of China’s most extraordinary media, consult and culture industry group will be accomplished.
2008年，选定和落实“世界酒店联盟•世界酒店领袖中国会”主要创始成员，使两机构能更好的发展成为全球行业的权威机构。
In 2008, the main founding member of World Hotel Association•WHA China Leaders Club will be elected and decided, which enables the two institution an authority in the world industry.
2008年，策划筹办“世界酒店投资峰会暨中国旅游地产论坛”和“世界酒店联盟大会”，用一种会展和大讨论的方式，有效地促进和影响世界酒店业的良性发展，并通过几种方式收获全球酒店行业最新最权威的资讯和巨大的无形财富。
In 2008, the plan and preparation of World Hotel Investment Summit & China Conference on Tourism Properties and WHA Annual Congress will be carried out. The world hotel industry’s substantial development will be enhanced and influenced by the form of a grand meeting and discussion. And several ways will be adopted to collect the invisible treasure and the latest and authoritative information.
2008年，计划发布《世界酒店行业发展报告白皮书》，出版发行中国著名酒店集团企业宣传《特刊》。
In 2008, White Paper On The Development Of World Hospitality Industry is planned to be issued, and special brochures which advertises Chinese famous hotel group will also be published and issued.
2008年至2009年，世界酒店联盟•世界酒店领袖中国会倡议并主办“世界酒店希望小学”等捐资助学活动，并在此活动中筹备“世界酒店发展基金会”，用一种感恩的心态呼唤人性的回归，用“世界酒店体系”的收益回馈社会，在世界酒店行业发出一种声音：让世界充满爱，充满阳光，充满和谐。
In 2008 to 2009, WHA and its China leaders Club will advocate and host world hotel hope school and other kinds of activity of donations to school, and prepare for the World Hotel Development Foundation at the same time, which calls for the return of humanities by gratitude. The profits of WHA will be used to repay the community. The world hotel industry will make a voice saying that may the world full of love, sunshine and harmony.